By Sally Hogshead Published Oct. 12, 2005 3:41 p.m.
Stuck in a career rut? No way out? Lob a cherry bomb! "Cherry bombs are quick but explosive ideas that startle a situation out of paralysis. Bursts of thinking to create change within you, or around you."
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About Sally Hogshead | Growing up with the last name Hogshead would give anyone an unconventional point of view. Today, after surviving years of harassment on the playground, Sally is a speaker, author, and brand innovation consultant, helping companies develop messages that persuade and captivate. Clients past and present include Nike, MINI Cooper, Aflac, Cole Haan, Target, Coca-Cola and Godiva. Her new book is Fascinate: Your 7 Triggers to Persuasion and Captivation. Find out more about creating fascinating messages at SallyHogshead.com.
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