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Issue 11 - 01 | The Hughtrain
By Hugh Mac Leod Published Jan. 11, 2005 9:00 p.m.

You've read the Cluetrain, now HUGH MACLEOD brings you The Hughtrain. A manifesto on brands, blogs, and the now of advertising and marketing. Written and illustrated by one of our most popular authors ever.

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About Hugh Mac Leod | Hugh MacLeod is a brand consultant, copywriter and cartoonist. Born in America but educated in the UK, he has spent most of his life shuttling between the two countries. He started out in straight TV advertising writing in the early 90s but with the advent of new media it evolved into new brand thinking and cultural transformation. His website, http://gapingvoid.com, is widely read in the blogosphere.

http://gapingvoid.com

View 1 other manifesto by this author

Books By This Author, including contributed work

9781591841661
A Little Book That Teaches You When to Quit (and When to Stick)
Hardcover  (9781591841661) 
Published 05/2007  by Portfolio 
Price: $11.96
9781591843849
Having Fun on the Road to World Domination
Hardcover  (9781591843849) 
Published 02/01/2011  by Portfolio 
Price: $15.72 to $19.96
9781591844853
Hardcover  (9781591844853)  by Portfolio 
Price: $19.95
9781591842590
And 39 Other Keys to Creativity
ePub e-Book  (9781101057728)  by Penguin Group US 
Price: $17.09
9781591843160
Are You Indispensable?
Paperback  (9781591844099) 
Published 04/2011  by Portfolio 
Price: $10.08 to $12.80
9781591846109
Life Outside the Comfort Zone
Hardcover  (9781591846109) 
Published 12/2012  by Portfolio 
Price: $10.68 to $13.56
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