Manifestos tagged with Trevor Ginn

The Fallacy of the Great Idea
Aug. 4, 2010 - By: Trevor Ginn
"Many entrepreneurs feel that they cannot start a business without a great idea. They believe it will be impossible to succeed without a completely new concept, as the market will already be cornered by established businesses. Only by venturing into uncharted territory can they achieve their dreams. This is the fallacy of the great idea."

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