Manifestos tagged with Culture


A Mind for Selling: Brain Science Is Turning Management On Its Head
June 3, 2009 - By: Charles Jacobs
"We don’t have direct knowledge of the physical world; we only have knowledge of our ideas of it. This may seem like just an interesting curiosity until we realize that the world we know is not an objective record of the one that exists outside of us, but the version of it we create according to whatever else is goin
Corporate America’s Big Problem: And How to Fix It for Good
June 3, 2009 - By: Christine Arena
“Big business has a serious problem to solve: most people don’t trust it. They haven’t for over a decade, as evidenced by compelling research from firms including Roper, Forrester, Edelman and The Reputation Institute—not to mention the rise of a multi-billion dollar watchdog industry comprised of websites, books, m
Creative Elegance: The Power of Incomplete Ideas
May 6, 2009 - By: Matthew E. May
“It is nearly impossible to make it through a typical day without exchanging ideas. Whether deciding on something as simple as a restaurant for a long overdue night out, or as complicated as the design of an entirely new product, we are forever involved in sculpting and selling our creative thought. Conventional wisdom says that to be
The Small Revolution
May 6, 2009 - By: Linda Kaplan Thaler & Robin Koval
“When tackling problems, we are often told to think big. We filter out life’s seemingly insignificant details in order to concentrate on the greater issues. After all, big ideas yield big results, or so the assumption goes. Certainly, no one wants to be thought of as the person who 'can’t see the forest for the trees.' But many times, these
Ending the Illusion of Control: Let’s Kick This Bad Forecasting Habit
May 6, 2009 - By: Spyros Makridakis, Robin M Hogarth & Anil Gaba
"Many reputable institutions issue regular economic forecasts that are widely cited in the international press. And yet, how accurate are these forecasts? Should we really trust them? […] In this manifesto, we note the dismal historical track record of much if not most econo
Who’s Got Your Back: Why You Need the “Lifeline Relationships” that Create Success and Won’t Let You Fail
May 6, 2009 - By: Keith Ferrazzi
“Behind every great leader, at the base of every great tale of success, you will find an indispensable circle of trusted advisors, mentors, and colleagues. These groups come in all forms and sizes and can be found at every level and in nearly all spheres of both professio
Destination: Work - Thriving in a Tough Economy by Tapping Into the Discretionary Effort of Your Employees
May 6, 2009 - By: Ross Reck, Ph.D. & Harry Paul
“Has your company’s bottom line taken a serious hit because of today’s lousy economic climate? Has your company tried to fix the situation by undergoing a round or two of layoffs only to see your productivity plummet because of reduced morale and your b
Before You Open Your Mouth: The Keys to Great Public Speaking
May 6, 2009 - By: Nick Morgan
“Why is most public speaking so awful? Why do we subject our fellow human beings to this form of torture when there are so many better things we could all be doing, like cutting our toenails, baking snickerdoodles, or watching re-runs of The Prisoner? You’re in a ballroom with no windows in some random airport hotel. Th
Calling All Corporate Couch Potatoes:
Put Down the Doritos and Get Moving! Or, How Managers Can Succeed in Uncertain Times

April 9, 2009 - By: Jeanne Liedtka
"I am convinced that a good many of the 'survival strategies' that organizations are adopting are just wrong. Tragically wrong. For more than three years, my colleagues and I have been studying a set of managers who successfully grew their businesses in the fac
Righteous Anger: “Mad as Hell” at “Greed is Good”
April 9, 2009 - By: Robert J. Bies & Thomas M. Tripp
“It is easy to wallow in the magnitude of the current catastrophe. But to prevent the next catastrophe, we must examine how and why the fall occurred. After all, the best solution is not to pad the ground, but to prevent the slip—more accurately, to prevent the many slips that culminate in the final slip be



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