Manifestos tagged with Business


Start the Soloist Journey: Become the Hero in the Face of the Ten Least Wanted
Dec. 10, 2009 - By: Jonathan Littman & Marc Hershon
“The hero's journey has been the cornerstone of great literature and hit movies. We all know the winning dramatic premise: a beaten-down protagonist battles everyone from evil characters to wild beasts in a dangerous passage of self-discovery. Strangely, the main frictions of modern man
Relational GPS™: The Road Map to Outstanding Business Relationships
Dec. 10, 2009 - By: Ed Wallace
“Identifying your core relationships is the vital first step you must take in shifting how you perceive your role in any business relationship. Instead of just wishing that better business contacts would magically appear in your professional life, drive the business contacts you’ve already established to more prod
The Upstarts Are Here!: What Can You Possibly Learn from Entrepreneurs in Their Twenties? Plenty.
Nov. 12, 2009 - By: Donna Fenn
“We’re smack in the middle of ‘perfect storm’ conditions for young entrepreneurs, which means that if you haven’t already noticed that the CEO down the road may look more comfortable at the local skate park than in a board room, you will soon. And if you have noticed the trend, you m
Meaningful Digital Strategy: The Next Evolution of Marketing
Nov. 12, 2009 - By: Bob Gilbreath
"Four years ago, I grew frustrated with the lack of brand investment in digital marketing and set out to understand the fundamental reasons why this promising new space was still only attracting a small sliver of marketers’ multi-million-dollar budgets. I discovered that the issue was bigger than tiny click-thru rates and c
Social Response Capitalism: Today and Tomorrow
Nov. 12, 2009 - By: Bruce Piasecki
"I believe we need something no less than a new kind of leader. Most social commentators today, from Sarah Palin to Barack Obama, note that we need leaders we can trust, leaders who can compete on price, quality and social needs—from avian and swine flu, to new forms of energy, and better cars, computers and homes. We need to combine the
The Freak Factory: Making Employees Better by Helping Them Get Worse
Nov. 12, 2009 - By: David Rendall
"If conventional approaches aren’t working, then what should we do? Instead of attacking people’s weaknesses, we need to find the strength that is hidden inside their apparently negative characteristics. It is time to stop trying to create well-rounded and balanced employees. We need employees that are unbalanced.
Healthcare Reform: It’s Our Debate, Too
Nov. 12, 2009 - By: Zane Safrit
“We need our help. Together. Together we can create a healthcare system that could in all honesty earn the title 'Best healthcare in the world.' But right now, our current healthcare system is on life-support. We pay to sustain its life-support, in big ways and in small, with expensive health insurance premiums or expensive emergency room vis
How to Be Positive … When Things Suck
Nov. 12, 2009 - By: Kathrien Ahn
"Sometimes life comes up from behind you and kicks you in the ass, which is how it tells you that you’re supposed to be moving in an entirely different direction. Maybe you’re fighting a losing battle in a relationship or career. Maybe you’ve neglected your health, and its coming back to haunt you. Whatever it is, we’re all born with talent
Moving Beyond “Short-termism”
Oct. 15, 2009 - By: Bill George
“In the summer of 2008, Lehman Brothers and AIG were renowned power-players and titans of finance. They were innovative, profitable… nearly untouchable. Now, they are insolvent. These are just two in a long line of now-clichéd Wall Street stories: successful company—under pressure to earn bigger profits faster—succumbs to appeal of short-te
Borrowing Brilliance: And Other Oxymorons
Oct. 15, 2009 - By: David Kord Murray
"... As I go out into the world and teach people about creative thought, I’m often asked by managers 'how to' apply this in an organization. They want me to talk about 'corporate creativity' and 'innovation management' and at first blush, to me, 'corporate creativity' seems like a [George] Carlinesque oxymoron. It seems like two words that



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