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Issue 63 - 06 | Fierce Leadership: A Bold Alternative to the Worst “Best” Practices of Business Today

By Susan Scott
Published Oct. 14, 2009 11:28 p.m.
"There is a bold, compelling line between leadership and 'fierce' leadership. Wherever you are in the world, I hope you’ll join the thousands of leaders who are crossing the line.

Fierce Lead•er•ship [feers lee-der-ship]


1. A fast-acting anti-venom to the business-as-usual mode of high task/low relationship, self-serving agendas, directing and telling, anonymous feedback, holding people accountable, excessive use of jargon and mandating initiatives that cause people to weep on too many fine days.

2. The act of acquiring your most valuable currency—emotional capital.

3. Also signals the acquisition of squid eye (more on this later) and the demise of truth-telling squeamishness and ethical squishiness."

About Susan Scott | Following thirteen years running think tanks for CEOs, Susan Scott’s first book, Fierce Conversations: Achieving Success at Work & in Life, One Conversation at a Time, made the Wall Street Journal best seller list and was on USA Today’s list of the best business books of 2002. Susan’s company, Fierce, Inc., works with companies such as Coca Cola, General Dynamics, Starbucks, Cisco, New York Life, Care International, Ernst & Young, FDIC and Yahoo. Fierce, Inc.’s training materials have won numerous design awards and in 2008, Susan received the Stevie Award for Best Entrepreneur of the year. Susan’s second book, Fierce Leadership: A Bold Alternative to the Worst “Best” Practices of Business Today, was released September 15, 2009.

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