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Issue 45 - 02 | The Freak Factor: Discovering Uniqueness by Flaunting Weakness

By David Rendall
Published April 9, 2008 10:00 p.m.
"My experience as an individual, consultant, parent and leader indicates that efforts to fix weaknesses are ineffective. Furthermore, I believe that the goal of being well-rounded is both undesirable and impossible to attain. The purpose of this manifesto is to explain why I believe this and to offer a better alternative.


These examples from my life illustrate the three primary lessons of this manifesto.

1.There is nothing wrong with you. Weaknesses are important clues to your strengths.
2.You find success when you find the right fit. You need to match your unique characteristics to situations that reward those qualities.
3.Your weaknesses make you different. They make you a freak and it’s good to be a freak.”

About David Rendall | David Rendall started working as a paperboy when he was eleven years old. Since then he has been a stock boy, lawn boy, painter, janitor, tutor, resident assistant, job coach, supervisor, nonprofit manager and senior executive.

He is currently a speaker and author. During the last ten years he has provided leadership training and keynote presentations throughout the United States, Canada, India, Australia and the United Kingdom. His clients include AT&T, Tyco International, Jobs Australia, Potash Corp, Duke University and Value Options.

He is also a management professor at Mount Olive College, in the Research Triangle area of North Carolina, where he was nominated for Teacher of the Year, and he has taught leadership courses for the University of Phoenix and Keller Graduate School of Management.

Prior to becoming a professor and speaker, he managed nonprofit enterprises that provided employment for people with disabilities. He has more than fifteen years of experience leading people and organizations.

He earned a doctor of management degree in organizational leadership from the University of Phoenix. He also has undergraduate and graduate degrees in psychology. His first book was The Four Factors of Effective Leadership. He is currently working on his new book, The Freak Factory: Making Employees Better by Helping Them Get Worse.


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