Issue 4 | The 10 Laws of the Grassroots
By Donna Brazile
Published Sept. 21, 2004 8:00 p.m.
Whether you're trying to elect a president or grow a non-profit, raise money, or awareness, Donna Brazile's 10 Laws of the Grassroots can help you mobilize the masses. Culling from lessons learned as the campaign manager for Gore 2000, Donna tells us that the future of campaigning has less to do with money and media noise and more about what worked in the past: invigorating the people. Download her manifesto to apply her principles.
About Donna Brazile |
Donna Brazile is a senior political strategist and former campaign manager for Gore-Lieberman 2000--the first African American to lead a major presidential campaign. She is currently chair of the Democratic National Committee's Voting Rights Institute and an adjunct professor at Georgetown University.