Issue 137 - 05 | Bridge the Generational Divide and Build Sustainable Innovation

By Robert F. Brands
Published Jan. 27, 2016 10:00 a.m.
“The U.S. business community is facing a war of intelligence attrition. Fortune 500s will see countless experienced knowledge workers walk out the door over the next two decades. The U.S. Armed Forces are losing millions of officers and key personnel to retirement. For even those companies that thrive on innovation, the numbers are daunting—and demand action. Some 900,000 white-collar workers from the Executive Branch of government, and another 5,400 federal executives, will be up for retirement over the next decade, according to a study from Tandberg. A McKinsey Quarterly survey found that the Baby Boomer generation is ‘the best educated, most highly skilled aging workforce in U.S. history.’ Though they’re ‘only’ about 40 percent of the workforce, they comprise more than half of all managers and almost half of all professionals, such as doctors and lawyers. Many are preparing to leave—and American leadership isn’t prepared to lose them.”

About Robert F. Brands | Robert F. Brands is President and Founder of Brands & Company, LLC. and Innovation Coach. Currently President and CEO of VariBlend Dual Dispensing, Brands’ hands-on experience in bringing innovation to market spans decades, and includes the creation and improvement of product development processes and company culture. He has delivered on his pledge to bring “at least one new product per year to market”—resulting in double digit profitable growth and shareholder value, and has led worldwide teams responsible for marketing and sales, operations and R&D.

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