Issue 128 - 03 | Unlocking Failure’s Grip On The “Static Quo” In Your Organization

By John Danner & Mark Coopersmith
Published April 15, 2015 8:00 a.m.
“Ask yourself: why is it so few organizations ever achieve performance even remotely close to their potential, much less that of their aspirations? Why is it so few organizations succeed through their second or third generation of leadership? Why are so few workplaces truly “great places to work”?

Is it because their leaders are stupid, their people incompetent, or their strategies inept? Did all those executives running formerly dominant companies such as Blackberry, Nokia, RadioShack or Kodak never get the memo about The Innovator’s Dilemma? Is it simply not possible for most organizations to do fundamentally better? Or is all this just a matter of bad luck or fate, or the natural consequence of business Darwinism?

We don't think so. A big part of the answer is that most organizations and the executives who run them don’t recognize, respect or leverage the reality and potential of the one resource every organization and management team create every day: failure—the other ‘F’ word.”

About John Danner & Mark Coopersmith | John Danner is a sought-after advisor to Fortune 500 enterprises, mid-market businesses, and emerging ventures worldwide. He also teaches at two of the nation’s finest universities: the University of California Berkeley and Princeton University. For more visit

Mark Coopersmith is a seasoned corporate executive, successful entrepreneur, advisor, and popular teacher who advises both global enterprises and early-stage ventures. A Senior Fellow at UC Berkeley’s Haas School of Business, he is an award-winning teacher of innovation and entrepreneurship, and leads executive education programs internationally. For more, visit

Related Books

How Builder Personality Shapes Your Business, Your Team, and Your Ability to Win
Hardcover  (9781633692763) 
Published 06/2017  by Harvard Business Review Press 
Price: $18.90 to $24.00
How Smart Leaders, Teams, and Entrepreneurs Put Failure to Work
Hardcover  (9781119017660) 
Published 03/2015  by Not available 
Price: $25.00
Search manifestos:

Recent Popular Manifestos

View all