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I Am The Walrus: Lessons In Personal Branding from The Beatles
Oct. 8, 2008 - By: Alan Parr & Karen Ansbaugh
"Side One 1. I Me Mine (Harrison) 2. I Am The Walrus (Lennon-McCartney) 3. Don’t Let Me Down (Lennon-McCartney) 4. The Continuing Story of Bungalow Bill (Lennon-McCartney) 5. Your Mother Should Know (Lennon-McCartney) Side Two 6. She Came In Through the Bathroom Window (Lennon-McCartney) 7. The Long
Ideaicide: How To Avoid It And Get What You Want
Jan. 16, 2008 - By: Alan Parr & Karen Ansbaugh
“Ideaicide is deadly. People come up with lots of new ideas everyday, but nothing happens….The problem is not usually the ideas themselves….Corporate forces act to eliminate risk and make an idea conform to the company's existing business model, not to the needs of the marketplace. The edginess of the idea is gone, repl

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