Issue 10

The Long Tail
Published Dec. 14, 2004 - By Chris Anderson

Editor-in-Chief of Wired, CHRIS ANDERSON says that the future belongs to those that serve the millions of untapped niche markets as well as they serve the masses. Read his manifesto to find out how unlimited shelf space and personalization can revolutionize your business.

The Tyranny of Email
Published Dec. 14, 2004 - By Ole Eichhorn

Overwhelmed by email? Tired of non-sensical barely-English missives from coworkers? Wondering how an entire day can go by without any work getting done at all? OLE EICHHORN has a few simple suggestions.

Issue 9

The Art of Alpha Female Blogging
Published Nov. 30, 2004 - By Halley Suitt

As blogging has crept into the mainstream, the question's no more "what's a blog", but why or how do you blog? Halley Suitt, author of one of the most popular blogs, explains her own unique perspective.

Beyond Therapy: Biotechnology and the Pursuit of Happiness
Published Nov. 30, 2004 - By The President's Council on Bioethics

Look younger, perform better, feel happier, and become more “perfect." Biotechnology promises to make all of these possible, but what kind of society do we find ourselves in when these modifications are an everyday reality? This ground-breaking report, the first of its kind in public bioethics, examines

The Answer is Biodiesel
Published Nov. 30, 2004 - By Michael Briggs

Trade in your Prius and buy a VW! What's better than hybrids and better than fuel cells? According to UNH researcher Michael Briggs, the answer is Biodiesel. Read his manifesto to find out why biodiesel is cheaper and more environmentally-friendly to produce, ready for large-scale production, and usable in existing automobiles. The results may surprise you.

Branded: Corporations and Our Schools
Published Nov. 30, 2004 - By Jennifer Rockne

Our children are being bombarded with commercial messages for more hours of their day than ever before, not at home, not on TV, not on the computer, but in their classrooms. Jennifer Rockne exposes the way corporations are buying up our schools, and in the process, our kids.

The Pro-Am Revolution
Published Nov. 30, 2004 - By Demos

Rap infects all popular culture. The Jubilee campaign led to billions of dollars of developing world debt being written off. Linux is one of the biggest challengers to Microsoft. The Sims is one of the most popular computer games ever. These developments have one thing in common: they were all driven by Pro-Ams, innovative, committed and networked amateurs working to pr

Issue 8

Abolish the FCC
Published Nov. 16, 2004 - By Robert Garmong

"The very existence of the FCC is a flagrant violation of the right to free speech.". After the infamous "wardrobe malfunction" at the Superbowl, Robert Garamong says, things have gone from bad to worse. Before we give the FCC even more power to censor the airwaves, we ought consider whether the government should have such authority at all!

The Bootstrapper's Bible
Published Nov. 16, 2004 - By Seth Godin

Available to you once again! There's never been a better time to start a business with no money. This manifesto will show you how.

Legalize Neighborhoods Again!
Published Nov. 16, 2004 - By David Greusel

America has forgotten how to make cities. With traffic-planning and single-use zoning the beloved neighborhood has been made illegal in most U.S. cities. David Greusel believes it's time for a change back to the way things used to be.

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