About Derek Lidow | Bestselling author Derek Lidow has long demonstrated the rare ability to operate successfully in corporate, entrepreneurial, and academic environments. He is an experienced and successful global CEO, a researcher, an innovator, and a startup coach. He currently is a professor at Princeton where he teaches entrepreneurship, creativity and innovation and was tapped by the University to inaugurate a campus-wide “design thinking” curriculum.

Derek, who sold his last startup for $100 million, works with founders and Princeton’s aspiring students to help them achieve their greatest levels of entrepreneurial success.

In addition to Building on Bedrock, he is the author of the best seller, Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises, (2014).


Manifestos by this author
Against the Odds: Startups that Make It
June 11, 2014 - By: Derek Lidow
“It is one of our saddest economic statistics: More than half small businesses fail within a few years of startup. ... I think that the solution is deceptively simple: entrepreneurs should stop thinking so much about the idea behind the business and focus instead on how to lead it.”
The Truth About Entrepreneurship
Jan. 17, 2018 - By: Derek Lidow
“Every industry is undergoing change, every industry has weak players, and every industry has disgruntled or unsatisfied customers ripe for the picking. The openings for startups are almost infinite.”
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