Manifestos tagged with


The Bootstrapper's Bible
Nov. 16, 2004 - By: Seth Godin
Available to you once again! There's never been a better time to start a business with no money. This manifesto will show you how. ...
The Word on Word of Mouth
Nov. 2, 2004 - By: Dave Balter
There's a reason the subservient chicken didn't increase Chicken nugget sales, why the Segway (a.k.a "IT", a.k.a. "Ginger") hasn't changed the world despite drool-worthy P.R., and why Richard Branson descended a New York City skyscraper in a nude suit. And it all comes down to the distinctions among Viral, Buzz, and Word of Mouth marketing. Read this primer from ...
Advice to Politicians: Marriage Equality for Same Sex Couples
Nov. 2, 2004 - By: Evan Wolfson
A letter from Evan Wolfson, Executive Director of Freedom to Marry, to every politician out there explaining exactly why supporting gay marriage is the right thing to do AND no longer politically dangerous. Forward this one to your local and national politicians and change the tide. ...
A Physics of Ideas
Nov. 2, 2004 - By: Nova Spivack
Information overload is no longer a novel concept, it's the ever-present nemesis of your productivity. In this manifesto, Nova Spivack describes a unique approach to organizing, filtering, and tracking information and meme spread using principles of Newtonian physics. ...
Off-Shoring
Nov. 2, 2004 - By: Tom Peters
Tom Peters, uber business guru, lays down 20 hard truths about outsourcing. Whether you like it or not, out-sourcing is here to stay. Ignore Tom's words at your peril. ...
One-Minute Site
Nov. 2, 2004 - By: Oliva & Toscani
Spend one minute. Improve your website dramatically. What's not to like? ...
The Talent Myth
Oct. 19, 2004 - By: Malcolm Gladwell
When Malcolm Gladwell wrote "The Tipping Point", he had a sensation on his hands. Called "one of those rare books that changes the way you think about, well, everything" it quickly climbed the charts to become a bestseller. Now Malcolm writes a manifesto for ChangeThis on the seemingly paradoxical truth that talent is not a firm's greatest asset. Download to fi ...
Seven Moral Arguments for Free Trade
Oct. 19, 2004 - By: Daniel T. Griswold
Though it's easy to make politically-charged claims for or against free trade, Griswold takes a different tact. He shows us, in seven clear points, why free trade is the right thing to do from a moral standpoint. Download this one for a thought-provoking exploration of this volatile issue. You may find yourself swayed. ...
Software That Lasts 200 Years
Oct. 19, 2004 - By: Daniel Bricklin
He invented the spreadsheet. Now Dan Bricklin, creator of VisiCalc, explains why the modern software development establishment needs to change everything. Taking a hard look at the needs of a modern society dependent on software, he shows us why the way we create software today is not only antiquated--it's dangerous and expensive. ...
The CEO of the 21st Century
Oct. 19, 2004 - By: Mark Goulston
Judgement. Integrity. Character. Courage. These are the four things every CEO needs to be successful today, according to Mark Goulston. Read his manifesto on leadership to find out why these four attributes are so important, and examples of what can happen when they're ignored. ...



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