Manifestos tagged with Technology


The Internet as Social Movement
Aug. 4, 2010 - By: n+1
"From the first, and in no small part because of its fervent supporters, it has felt less like a technology and more like a social movement—like communism, like feminism, like rock and roll. An ideology we could call webism. While the rest of us look up movie times, buy sweaters, and post jihadi videos, the webists proclaim the new age.”
Brainwashed: Seven Ways to Reinvent Yourself
Jan. 13, 2010 - By: Seth Godin
“Years ago, when you were about four years old, the system set out to persuade you of something that isn’t true. Not just persuade, but drill, practice, reinforce, and yes, brainwash. The mission: to teach you that you’re average. That compliant work is the best way to a reliable living. That creating average stuff for average people ...
Healthcare Reform: It’s Our Debate, Too
Nov. 12, 2009 - By: Zane Safrit
“We need our help. Together. Together we can create a healthcare system that could in all honesty earn the title 'Best healthcare in the world.' But right now, our current healthcare system is on life-support. We pay to sustain its life-support, in big ways and in small, with expensive health insurance premiums or expensive emergency room vis ...
Change Master: Why Adapting is the Most Crucial Skill You’ll Ever
Sept. 9, 2009 - By: MJ Ryan
“In a very real way, what is being asked of us now is no more or less than to become consciously aligned with what life has always required on this planet. In 1956, the father of stress research, Hans Selye wrote in his seminal work, The Stress of Life, 'Life is largely a process of adaptation to the circumstances in which ...
Your Butt’s in the Wrong Seat: A Manifesto for Public Transportation
Aug. 12, 2009 - By: Ryan Barton
“It’s not sexy. It’s not tracking as a Twitter trend. And it’s not a YouTube sensation. In fact, by current reputation, it’s dirty, it (sometimes) smells, it forces you to interact with people you don’t know, it’s slow, and inconvenient. But it shouldn’t be. Or at least, it shouldn’t be positi ...
The Hub Mentality: Shifting From Business Transactions To Community Interaction
July 9, 2009 - By: Stephen Palmer & Carl Woolston
“It’s becoming increasingly difficult to catch the eyes of the consumer. Once you have them you have to keep them. Technology has transformed relationships between businesses and customers. Now, your job isn’t just to transact sales. Your job is to cultivate trust, build community, and ...
10 Lessons Learned in Igniting Word of Mouth Movements
July 9, 2009 - By: Brains on Fire
“It’s official: the word 'campaign' is becoming more and more scarce as it relates to the new world of marketing. And rightly so. People want to be engaged with a company, organization or cause beyond a short-term gimmick. So we’re starting to see the emergence of the term 'movement,' which makes a lot more sense.

Let’s compare the two."

Cracking the Genetic Code: A New Way Forward For Corporations
July 8, 2009 - By: Anne McCrossan
“Synapses are natural, visceral, reactions connecting the soft organs of the body to the central nervous system. They can be trusted to be “on the money,” and most corporate bodies—human or otherwise—are lost without them. Not being in tune with one’s own ecosystem leads to unrewarded, misplaced effort and operat ...
Trusting Google and Yahoo: Search Engines & Information Literacy
June 3, 2009 - By: Jay Moonah
We pride ourselves on thinking critically. But how do our critical thinking skills apply to what we find in our searches? Because the results seem to appear like magic, many of us tend to think of search results as being “unbiased.” But in actual fact, there are many individuals and companies working hard every day to try ...
Built To Fade: The Advent of the Biodegradable Brand
April 9, 2009 - By: John Dumbrille
"I might feel good about myself as I sip on a mouthful of 'green' this or that, but this sanctimoniousness should be seen as more than an innocuous behavioral tic. The diversion of attention into a me-brand-good pseudo experience, the holy grail of brand building, is actually part of the problem. When green brands manage to nurture ...



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