Manifestos tagged with Leadership

How Your Biases Make You Blind
April 16, 2014 - By: Faisal Hoque & Drake Baer
“If a company is homogenous in form, it leads to a lack of understanding of what value the customer wants. That misunderstanding is the seed of disruption, for the gap between the value you think your customers want and the value your customers actually want is precisely the space where a competitor can replace you.”
How To Experience a Hero’s Journey and Become the Hero of Your Own Life Story
March 12, 2014 - By: Jeremiah Miller
“What if I told you that there a formula to living a heroic life? What if there was a basic framework, a roadmap that anybody could follow in order to become the hero of their own life story? ... Even if you’ve never heard the term Hero’s Journey before, the story will sound familiar.”
Lead Positive: How to Be a Highly Effective Leader
March 12, 2014 - By: Kathryn D. Cramer
“Instead of strategy, market share, alignment, and execution, I want to shine the spotlight on what goes on in the minds and hearts of leaders that makes people want to follow them. My passion is finding out how leaders use themselves as instruments to drive positive change.”
The Brevity Mandate
March 12, 2014 - By: Joseph McCormack
“The business world today is full of information overload and there is not enough time to sift through it. If you cannot capture people’s attention and deliver your message with brevity, you’ll lose them. Getting to the point is a non-negotiable standard. The reasons why are plentiful.”
A Manifesto for the Corporate Idealist
March 12, 2014 - By: Christine Bader
“We are Corporate Idealists. ... Are we delusional or realistic? Are we changing the way that business is done or tinkering at the margins? Terrified of the risks or excited by the opportunities? Is our love of big business justified or misguided? Yes. This is our manifesto.”
The Smart People Manifesto: How to Get Our Nation’s Top Graduates to Build Things
March 12, 2014 - By: Andrew Yang
“Our smart people are doing the wrong things. If we can get them to do the right things it will transform the country. We need more jobs, new enterprises and a resurgent culture of innovation in the U.S. The question is—how can we encourage our top people to take risks and build new things?”
A Brand-Builder’s Guide to the Universe: 17 Ways to Build a Great Brand Today
Feb. 19, 2014 - By: Denise Lee Yohn
“Companies with great brands conceive of their brands as complete strategic platforms. They identify the key values and attributes that define their brands and then use them to fuel, align, and guide everything they do.”
Four Forces for Economic Dominance to Unleash the Second American Century
Feb. 19, 2014 - By: Joel Kurtzman
“The United States is about to enter a period of prolonged economic growth, filled with opportunity. It’s not the emerging market countries that will power the world into the next economic era. It’s the United States.”
Grow Up and Lead: A Manifesto
Jan. 29, 2014 - By: Lisa Rosendahl
“Let’s get a few things straight right from the start: Leadership is not about coming to work on time, dressing professionally or having a firm handshake. ... The moment you think, 'I’ve got this' is the very same moment you’ve lost it. Leadership is one of the hardest things you will ever do. And make no mistake about this… you are on your own.”
The DO! Manifesto: The Pursuit of Xceptional Execution
Jan. 29, 2014 - By: Kevin Kelly
“What if I told you many successful entrepreneurs didn’t start with a compelling vision or indeed a workable business plan? Guess what: That’s true. ... Xceptional execution is about taking a relatively simple idea from brainstorm to breakout hit.”

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