Manifestos tagged with Innovation & Creativity


How to Spread Ideas: Think Like an Entrepreneur, Not Like a Crusader
July 11, 2012 - By: John Vespasian
“The fact that most philosophers and innovators have acted like crusaders does not prove that this is the right way to live. In fact, the opposite if true. ... When it comes to practical wisdom, entrepreneurs are light-years ahead of crusaders.”
How to Make Change Stick: Kill the Company
June 13, 2012 - By: Lisa Bodell
“Innovation is not just about data analysis, plans and processes, and thinking outside the box. More than anything else, innovation is about change. And the truth is that as much as we’d all like to think otherwise, we are all hardwired to resist it.”
Build This: Your Culturematic Laboratory
May 9, 2012 - By: Grant McCracken
“Ruled by pragmatism and play, your laboratory is fast becoming the place you come to look out into the future. This the bridge from which you can look at your possible outcomes, examine your range of options, think about how to think the future.”
Rebooting America's Innovation Engine: Using Jugaad to Innovate Faster, Better, and Cheaper
May 9, 2012 - By: Navi Radjou
“The motto ‘innovate or die’ held true for American firms in the 20th century. In the 21st century, ‘innovate faster, better, and cheaper—or die’ will be your new mantra.”
We Say We Want a Revolution: How to Activate the Activist and Surf the Tidal Wave of Radical Change
April 11, 2012 - By: Gina Amaro Rudan
“I confess—the revolutionary climate we’re experiencing right now excites me. Why? Because every monster economic crisis or socio-political upheaval brings bottom-up innovation, top-down collaboration, and a flurry of creativity ... ”
The Substitution Economy: How Small Changes in Our Day-To-Day Spending Can Shake the World.
Feb. 22, 2012 - By: James Marshall Reilly
“The brands we purchase can become, in a sense, our personal position statement. Each of us can define ourselves publicly, and we can simultaneously feel good about who we are privately, as a direct result of our consumption patterns.”
How to Change Medicine
Feb. 22, 2012 - By: Eric Topol, M.D.
“New tools in medicine can reboot the future of health care, making it more precise, consumer-driven, and truly preventive. While not intended to be a comprehensive overhaul of all of the maladies of medicine, the 9 steps outlined here address exceptional opportunities for getting us on the right path for the future.”
Shift & Reset
Jan. 25, 2012 - By: Brian Reich
“There are lots of excuses for not making real, demonstrable changes in the way we live, work, and how we interact as individuals and engage in groups/communities. I have heard them all. I have used many of them myself. But they are bullshit. All excuses are.”
The Business Genome Approach: Finding Your Next Competitive Advantage
Dec. 7, 2011 - By: Andrea Kates
"You have the wrong tools. And you use them the wrong way. It isn’t your fault. You were taught, as we all were, to make forecast models out of past results. ... But, now, the rules have changed: our game plans have gone public, and whoever knows what the customer will do next wins.”
Blending Art & Science To Create More Effective Ideas
Dec. 7, 2011 - By: James Trezona
“Blending art and science is about collaborating in ideas generation: the inter-relationship is critical, you can’t have one thing without the other. A bunch of code or data is just a bunch of numbers without the art.”



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