Manifestos tagged with Culture

Turning the Generational Dial: A Plea to Boomers, Gen X and Gen Y
May 9, 2007 - By: Carol Orsborn
Carol Orsborn argues that instead of participating in a complicated generational tug-of-war of who is more relevant, Gen X and Gen Y must learn from Boomers because these following generations will also face the same elongated lifespans and increased vitality…and buying power. ...
What Must Starbucks Do?
April 5, 2007 - By: John Moore
In response to Howard Schulz’s memo citing his concern over the direction Starbucks is headed, John Moore, a former long-time marketer at Starbucks, enlists the ‘Starbucks Board of Customers’ (i.e. readers of Moore’s blog and Starbucks customers) to propose which changes the company must make to maintain (reclaim?) its integrity. ...
Few and Far Between: Black Swans and the Impossibility of Prediction
April 5, 2007 - By: Nassim Nicholas Taleb
Taleb, author of The Black Swan, contributes this thought-provoking essay on what we know about what we don’t know. A ‘black swan’ is an improbable, dynamic event that, once it occurs, we rationalize to make it seem predictable (e.g. 9/11). Taleb discusses that while these black swans are actually impossi ...
Executive Hubris: How to Check Your Ego and Avoid Ruining Your Company and Your Career
April 5, 2007 - By: Mathew Hayward
Hayward lays it out plainly: “If you are going to have a successful career and life, you are going to have to learn to check your ego.” Using examples such as Buffett and Welch to show that CEOs don’t have to have huge egos to succeed (and Dean Kamen of Segway as an example of hubris at work), ...
The Upside of Assholes: Is there Virtue in Bad Workplace Behavior?
March 7, 2007 - By: Bob Sutton
Bob Sutton employs his signature frankness to discuss whether the bad behavior of workplace bullies and jerks should be tolerated in the name of success. While referencing such famous assholes as Steve Jobs of Apple or Hall of Fame baseball player Ty Cobb, Sutton debates the value of getting results with a strategic temper ...
How Toyota Can Save Your Life…At the Hospital
March 7, 2007 - By: Mark Graban
It’s well-known that the safety standards of Toyota vehicles are singularly high due to the company’s commitment to innovation and precision. But the Toyota philosophy can save your life at the hospital as well. There are over 100,000 deaths in hospitals each year as a result of systematic failure. Graban asserts that a lean manufacturin ...
Lonely Planet: How Relationships Suffer and Why It Matters
March 7, 2007 - By: Elizabeth M. Johnson
As humans, we crave communication and understanding; we crave authentic relationships. And we think that cell phones and email and the Internet will help us find the key to that fairy-tale myth of happily-ever-after that sustains our culture. Instead, we lose authentic connection. Elizabeth Johnson shows you just how esse ...
Talking Strategy: Three Straightforward Ways to Make Your Strategy Stick
Feb. 7, 2007 - By: Chip Heath and Dan Heath
The Heath Bros. walk the walk in this manifesto about three straightforward ways to make your strategy work. They preach the power of concrete language and stories to communicate your strategy effectively. Missed the Heath Bros. on "The Today Show" or NPR? Get to know them here because these ideas stick. ...
Why Corporate “Goodness” is Not Enough: Rethinking Corporate Responsibility
Feb. 7, 2007 - By: Christine Arena
Arena argues that the widely-held notion that corporate responsibility is about “doing good” marginalizes an important part of doing business in the 21st century. Instead, it is about innovation, changing as the world changes. She also lets us in on which extraordinary companies driven by purposeful id ...
Purposive Drift: Making It Up As We Go Along
Feb. 6, 2007 - By: Richard Oliver
It is a common theory that successful people live their lives like a project plan, so we struggle to shape our lives along a pre-determined path. Instead, Oliver asserts that that the majority of people, many of them very successful, make it up as they go along. This smart manifesto offers a convincing and well-researched argument encouragin ...

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