Manifestos tagged with Creativity & Innovation


The Spark and the Grind: Secrets of the World’s Most Important Creators
March 22, 2017 - By: Erik Wahl
“This is the first truth you have to understand about creative endeavors: the spark comes to life at the expense of the grind. You will always run into problems when your efforts stop at the initial spark because rarely is the first spark the hottest and most potent.”
Hollywood’s ‘Moneyball’ Moment: Why Entertainment Leaders Need Big Data Now
Aug. 10, 2016 - By: Michael D. Smith & Rahul Telang
“A perfect storm of technological change has hit the entertainment industries. It involves the convergence of user-generated content, long-tail markets, and digital piracy, and it has diminished the profitability of the industries’ traditional business model.”
Keeping On the Blade: How Successful Startup Founders Persist To Discover Hockey Stick Growth
July 13, 2016 - By: Bobby Martin
“Creating and growing a successful startup that achieves hockey stick growth is not the mystical unicorn of the business world that many would like you to believe it is.”
The Door to Door Manifesto: How to Fix Traffic. Now.
April 13, 2016 - By: Edward Humes
“The U.S. economy suffers a $160 billion annual hit in lost productivity from traffic jams … Long and congested commutes even correlate with higher rates of divorce, stress, obesity and chronic pain. But all of this pales in comparison to the one, big, dirty secret of traffic: We know how to fix it.”
There is Nothing Wrong with You: The Entrepreneurial Personality Type (EPT) and the Future of Everything
Feb. 17, 2016 - By: Alex Charfen
“From the very beginning of human society, a part of the population has consistently driven our positive evolution. The have made enormous contributions to the world, and yet today they are often the first to be medicated, jailed, or put in rehab.”
Make People Love Your Brand Instantly: The Powerful Attraction of Love-At-First-Sight Names
Feb. 17, 2016 - By: Alexandra Watkins
“Most firms fear that if their name is unconventional, they won’t be taken seriously. But a clever business name is your welcome mat. It suggests, ‘We’re lots of fun and you’re going to love working with us!’”
Kill Your Darlings: How High Performers Achieve Extraordinary Growth
Feb. 17, 2016 - By: Al Pittampalli
“High performers are not only receptive to information that might threaten their favored beliefs, they go out of their way to seek it out themselves. In doing so, they kill their darlings.”
A New Mirror
Dec. 17, 2015 - By: Shlomo Benartzi
“In the 21st century, human nature has discovered a new mirror. Thanks to the rise of smartphones and wearables, we can now monitor our body and behavior in exquisite detail … Unfortunately, it’s not clear that this new feedback is helping us make better decisions. These new digital mirrors are certainly cool. I want to make them useful.”
10 Lessons on Art and Strategy
May 13, 2015 - By: Jessica Hagy
“War is just a metaphor for every problem you’ve ever had in your life. Without problems, you’ve got no plot, and without a plot, your character can’t develop. So don’t just choose your battles. Embrace them.”
The Simplicity Cycle Manifesto
May 13, 2015 - By: Dan Ward
“When our additions get out of control, the new pieces do not simply add less than the previous pieces—they actually diminish the value of the whole. Fortunately, there is an alternative … With a little attention and focus, we can prevent complexity from reducing the design’s goodness.”



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