Manifestos tagged with Business


Brainwashed: Seven Ways to Reinvent Yourself
Jan. 13, 2010 - By: Seth Godin
“Years ago, when you were about four years old, the system set out to persuade you of something that isn’t true. Not just persuade, but drill, practice, reinforce, and yes, brainwash. The mission: to teach you that you’re average. That compliant work is the best way to a reliable living. That creating average stuff for average people ...
Beyond Sink or Swim: The Case for Accelerating Leadership Transitions
Jan. 13, 2010 - By: Michael Watkins and Doug Soo Hoo
“Given the magnitude of the overall organizational impact, it is surprising how few companies invest in helping their precious leadership assets to succeed during transitions—the most critical junctures in their careers. A few companies (GE, for example) explicitly train their managers how to ta ...
The Creativist Manifesto: Consumer or Creativist?
Jan. 13, 2010 - By: Olivia Sprinkel
“I believe that the most significant choice that we can make in today’s society is to be a Consumer or to be a Creativist. […] This default way of being is now so entrenched that 'consumer' is the default label for people. And in terms of public services, which are provided by the taxes that we pay, we are just service user ...
The Wow Factor Is You
Jan. 13, 2010 - By: Frances Cole Jones

The knowledge that you’ve done the research, considered the risks, paid attention to every detail.


The World on Reset
Dec. 10, 2009 - By: John Hope Bryant
“I keep saying that this is not a recession, it is a reset. What amazes me is how many brilliant people I know, in the US and around the world, who either don’t see it as anything more than a recession, or who don’t want to. No one really argues with me when I say it, but more so, simply want to turn away; hoping that by turning the mental page, somehow t ...
Freedom, Inc. Free Your Employees and Let Them Lead Your Business to Higher Productivity, Profits and Growth
Dec. 10, 2009 - By: Brian M. Carney & Isaac Getz
“From Genesis ‘in the sweat of thy face shalt thou eat bread’ to Marx’s ]the proletariat has nothing to lose but its chains,’ work has always been seen as a constraint and the workplace as a ship’s galley. But this is beginning to change, and it comes, ...
Chief Culture Officer: Building a Living, Breathing Corporation
Dec. 10, 2009 - By: Grant McCracken
“The American corporation is bad at culture. It’s good at management, finance, technology, and HR. It’s getting better at innovation, cocreation and social media. But culture? It still pretty much sucks at culture. Culture is the ‘last mile’ for the corporation. It’s the final ‘core competence’ require ...
Brands Are People Too
Dec. 10, 2009 - By: Joy Panos Stauber
“When you talk about ‘branding,’ you are not discussing a superficial activity. More and more business people are finally starting to understand that. A brand is not a veneer you apply to make a business (or product or service or idea) appealing to its intended audience. Instead, a brand begins to exist when a business has something to offer to the wor ...
Start the Soloist Journey: Become the Hero in the Face of the Ten Least Wanted
Dec. 10, 2009 - By: Jonathan Littman & Marc Hershon
“The hero's journey has been the cornerstone of great literature and hit movies. We all know the winning dramatic premise: a beaten-down protagonist battles everyone from evil characters to wild beasts in a dangerous passage of self-discovery. Strangely, the main frictions of modern man ...
Relational GPS™: The Road Map to Outstanding Business Relationships
Dec. 10, 2009 - By: Ed Wallace
“Identifying your core relationships is the vital first step you must take in shifting how you perceive your role in any business relationship. Instead of just wishing that better business contacts would magically appear in your professional life, drive the business contacts you’ve already established to more prod ...



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