Manifestos tagged with


From Macro to Uh-Oh: From
Company Concept to Employee Culture... and Back Again

March 18, 2015 - By: Stan Slap
“'Culture' is the most overused yet least understood concept in business. The difference between understanding your employees and understanding your employee culture is the difference between whether your performance goals succeed or fail.”
Being Heard in a Chaotic World
March 18, 2015 - By: Linda J. Popky
“New communication techniques and technologies are continuously bombarding us with messages and reminders, with no end in sight. In a world where it’s hard enough to cut through the noise to get the attention of friends and family members, it’s even more difficult for businesses and other organizations to reach prospects and customers.”
Reducing the Pressure We Feel Every Day
March 18, 2015 - By: Hendrie Weisinger Ph.D.
“When you experience pressure anxiety—the feeling that you have to produce all the time—your emotional landscape changes for the worse. We often tell ourselves and our kids not to overreact to temporary set-backs—to be rational. However, pressure anxiety makes it hard to hold that thought in mind.”
BETTER and FASTER: How to Adapt & Change
March 18, 2015 - By: Jeremy Gutsche
“Your breakthrough opportunity is much closer than you think. The only problem is, for every opportunity you have hundreds of choices you could make with each one leading you to a slightly different version of your full potential. So, how do you know if you are making the right choices?”
Data Capitalism: Counting and Communications Technologies and How They Have Altered the Structure and Management Of Business
March 18, 2015 - By: Steve Lohr
“The guiding metric of management for decades has remained the same: finance. But big data promises to usher in a new phase in the practice of management.”
Connectional Intelligence: How to Get Big Things Done
March 18, 2015 - By: Erica Dhawan & Saj-nicole Joni
“The key is thinking differently about our connections. We need a shift in perception that empowers us to be the drivers of our digital tools and our new resources. This doesn’t just mean executives or traditional gatekeepers. This means anyone. This means you.”
Why Technologists Should Work For Themselves
Feb. 18, 2015 - By: Mark Beckner
“Programmers, developers, solution architects, and technical consultants—all of you have the basic skills necessary to become highly successful outside the confines of traditional employment ... it is a natural progression from where you are today, one which will pay immense dividends.”
Is Your Brand Missing the Mark with 60% of U.S. Consumers?
Feb. 18, 2015 - By: Paul Jankowski
“There’s one part of the country where, I think, many brands are completely missing the mark: it’s what I call the New Heartland. ... It’s a massive and influential cultural segment that is largely underserved by advertisers—and a huge opportunity for brands willing to make the effort.”
Out for Brains! (Why Customer Service Will Drive the Economy of the Next Fifty Years and Beyond)
Feb. 18, 2015 - By: Peter Shankman
“The economy of the next fifty years and beyond will be driven by customer service. The age of ‘buy from us because we say we’re awesome’ is over, and has been replaced by an age of ‘I’ll buy from them because someone I trust says they’re awesome.’”
Change the Game or Go Home: A Manifesto for Innovation
Feb. 18, 2015 - By: Joseph Jaffe
“Isn’t it time companies asked the same questions as entrepreneurs, but instead of articulating this in a creative brief and being satisfied with a jingle, tagline or even real-time tweet as the output, fast track and super size this expectation in the form of a disruptive technology-led solution?”



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