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Issue 93 - 05 | The Unasked Question: How Do You Run a Company?
By Dick Cross Published April 11, 2012 11:00 a.m.

“Just ask someone today this simple question: ‘How do you run a company?’ Invariably, you’ll be met with a blank stare. Because nobody ever asks that question. Because no one expects that there’s an answer. Yet it may be the most important question we need to answer if we want to grow our businesses and fix our economy.”

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About Dick Cross | Dick Cross has been running mid-tier companies, and advising and teaching others how to do well at it for 25 years. His career includes “eight hands-on” turnarounds, over 100 CEO advisory assignments and private equity partnership. He developed and led The Mid-Tier Presidents Course in the Harvard Executive programs for six years, is a frequent speaker and a member of numerous boards of directors. He holds degrees from the University of Virginia, Harvard University and Columbia University. His latest book is Just Run It!, and his firm, The Cross Partnership, offers consulting, training, summits and speaking engagements in the Just Run It! methodology.

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