By David Livermore Published July 6, 2011 12:00 a.m.
“Everything has gone global. Communication. Work. Politics. Relationships. Faith.
We get it. In fact, by this point, the statement almost sounds a bit trite. Any organization knows that the word “global” better find its way into its messaging and strategy.
But how do we move beyond mantras about cultural sensitivity and global awareness to successfully adapting to various cultures while simultaneously remaining true to ourselves? Both sides of the equation are essential—being true to ourselves and adapting to different cultures. And being true to our organizational identity and brand while also responding to an onslaught of culturally diverse markets.”
About David Livermore | David Livermore, PhD, has written ten books on global leadership and cultural intelligence including Leading with Cultural Intelligence and his newest release, Driven by Difference. He is president of the Cultural Intelligence Center in East Lansing, Michigan, a visiting scholar at Nanyang Business School in Singapore, and has worked with leaders in more than 100 countries.www.davidlivermore.com
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