Issue 82 - 05 | How to Sharpen Your Sales Strengths
By Tony Rutigliano & Brian Brim Published May 4, 2011 10:00 a.m.

“There is no single right way to sell. In fact, we believe there are as many ways to sell as there are salespeople.

Does that feel liberating? We hope so. If you enjoy sales, if you’re good at it, and if you’re finding some of the success you want, you possess a rare ability—and you should celebrate it. You’re someone who can do this job. And if you’re trying to follow a method or emulating a sales hero and it’s not working, it might not be your fault. Who you are is who you should be. You’ll be most successful at sales if you make the most of who you are.

And by that, we mean using your natural talents—the ways of thinking, feeling, and behaving that come naturally to you. ”



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About Tony Rutigliano & Brian Brim | Tony Rutigliano and Brian Brim, Ed.D. are co-authors of Strengths Based Selling (Gallup Press, March 2011). Rutigliano is a Senior Practice Expert, speaker, and author for Gallup and an expert in the areas of sales force effectiveness, organizational effectiveness, and talent assessment. Brim is a Senior Practice Expert at Gallup who has worked as a consultant, speaker, and advisor to some of the world’s leading organizations for more than 21 years.



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9781595620484
Hardcover  (9781595620484) 
Published 03/2011  by Gallup Press 
Price: $24.95
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