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Issue 40 - 07 | Competing in a Flat World: The Perils and Promise of Global Supply Chains
By Victor Fung, William Fung and Yorum (Jerry) Wind Published Nov. 15, 2007 2:08 a.m.

The recent recall of Mattel toys made in China is proof that modern supply chains are complex and require more than mastering work flow and logistics. Here, the authors offer that in a flat world, the world is our factory, and a new focus on networks, a balance between control and empowerment and optimizing value through integration.

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About Victor Fung, William Fung and Yorum (Jerry) Wind | Dr Victor K Fung is the Group Chairman of the Li & Fung group of companies, which includes major subsidiaries in Trading, Distribution and Retailing, including publicly listed Li & Fung Limited, Integrated Distribution Services Group Limited and Convenience Retail Asia. Dr William K. Fung is Group Managing Director of Li & Fung Limited, and has held key positions in major trade and business associations. Currently, Dr Fung is a member of the Trade Development Council. Yoram (Jerry) Wind is the Lauder Professor and Professor of Marketing at The Wharton School. He is founding director of The SEI Center for Advanced Studies in Management, the founding academic director of The Wharton Fellows Program and founding editor of Wharton School Publishing.

http://www.competinginaflatworld.net
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