Issue 165 - 02 | No Strings Attached Business Growth: Earning Ardent Admirers and Making Mom Proud
By Jeanne Bliss Published June 13, 2018 10:00 a.m.

“Necessity may be the mother of invention. But mothers are an inspiration to virtuous business growth. Their no strings attached treatment reminds us of what pulls us toward people who have our best interests at heart. The best companies focus on helping customers achieve their goals—and grow as a result. Like our moms they are selfless, brave, and think of us first. They start with our life and earn the right to grow by proving with their actions, not their words that they are in our corner.”

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About Jeanne Bliss | Jeanne Bliss pioneered the role of the Chief Customer Officer, holding the first ever CCO role for over 20 years at Lands’ End, Microsoft, Coldwell Banker and Allstate Corporations. She has driven achievement of 95 percent loyalty rates, improving customer experiences across 50,000-person organizations. She is now the President of CustomerBliss, where her clients include AAA, St. Jude’s Children’s Hospital, Johnson & Johnson, The US Postal System, and Brooks Brothers. She is the bestselling author of Chief Customer Officer: Getting Past Lip Service to Passionate Action and I Love You More than My Dog: Five Decisions that Drive Extreme Customer Loyalty in Good Times and Bad. Would You Do That to Your Mother? is Jeanne’s fourth book.

http://www.customerbliss.com/

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