Issue 126 - 03 | Out for Brains! (Why Customer Service Will Drive the Economy of the Next Fifty Years and Beyond)
By Peter Shankman Published Feb. 18, 2015 8:00 a.m.

“The age of ‘buy from us because we say we’re awesome’ is over, and has been replaced by an age of ‘I’ll buy from them because someone I trust says they’re awesome.’

We commissioned a survey on customer service, and the results will shock you. … 25% of customers report an instance of poor customer service in the past two months alone! Each instance is estimated at resulting in over $700 in lost sales from that customer—and then spreading the word to an estimated 700 additional people on social media!

However, the overwhelming majority of businesses think that their customer service is superior. There is a huge disconnect.



Download

About Peter Shankman | Peter Shankman is best known for founding Help a Reporter Out, which changed how journalists and sources interact around the world. His new book, Zombie Loyalists, is his fourth book, and is the follow-up to his best-seller, Nice Companies Finish First.

www.shankman.com

Related Books

9780143131229
Turbocharge Your Focus, Productivity, and Success with the Secrets of the ADHD Brain
Paperback  (9780143131229) 
Published 10/2017  by Tarcherperigee 
Price: $12.80
9781137279668
Using Great Service to Create Rabid Fans
eBook  (9781466879379) 
Published 01/2015  by St. Martin's Press 
Price: $12.99
9780789747099
New Rules for a Social Media World
eBook  (9780132116985) 
Published 12/2010  by Que Publishing 
Price: $15.91
9781137279156
Why Cutthroat Management Is Over--And Collaboration Is in
eBook  (9781137333506) 
Published 04/2013  by St. Martin's Press 
Price: $7.99
Search manifestos:

Recent Popular Manifestos



View all




TWITTER