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Issue 102 - 06 | Can Business Save The World?
By Joey Reiman Published Feb. 13, 2013 12:00 p.m.

“Business people are the new superheroes. And they are here to save the world. Their super power is purpose. And with it they intend to improve and save billions of lives while putting millions more dollars back into the economy.

No force on the planet is greater than purpose, because purpose gives us our reason for being and doing. When you discover your purpose, you become unstoppable. It works the same for business.”


About Joey Reiman | Joey is CEO and founder of BrightHouse. Over the past 25 years, Joey has worked with leadership at The Coca-Cola Company, Procter & Gamble, McDonald’s and Newell Rubbermaid, and has emerged as one of the nation’s foremost visionaries and leading authorities on thinking and marketing. He is the best-selling author of several books, and a world-renowned speaker who provides listeners with the inspiration and foresight needed to become leaders of the future. A graduate of Brandeis University, Joey has won more than 500 creative awards in national and international competitions, including the Cannes Film Festival.


Books By This Author, including contributed work

Creating Ideas That Revitalize Your Business, Career, and Life
eBook  (9781461662266)  by Taylor Trade Publishing 
Price: $18.23
Five Steps to Create the Life of Your Dreams
Hardcover  (9781941631195) 
Published 07/2015  by Benbella Books 
Price: $12.57 to $15.96
Creating Stand-Out Brands Through the Purpose of Story
Hardcover  (9781626340312) 
Published 02/2014  by Greenleaf Book Group 
Price: $18.24 to $23.16
The Path to Creating a Brighter Brand, a Greater Company, and a Lasting Legacy
eBook  (9781118463994)  by Wiley 
Price: $17.09
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