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Globalization Becomes Truly Global: Lessons Learned at Lenovo
July 9, 2008 - By: Reid Walker
"Lenovo, one of the world’s largest manufacturers of personal computers, is a prime example of [an] 'emerging-market' multinational ... With its 2005 acquisition of IBM’s personal computer division, it is arguably the first multinational with its roots in an emerging market to reverse the traditional direction of globalizat ...

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