Manifesto Search Results

You are looking for "Michael Cayley"
Social Capital Value Add: Value Based Management for the Networked Age
Sept. 10, 2008 - By: Michael Cayley
"The marketing/communications mix is completely different than it was before 2004. Broadcast’s monopoly on attention is dead. The symbolic brand, which has been the fastest growing source of corporate value for the last quarter century has reached its pinnacle. It is being absorbed and replaced by memetic brand ...

Search manifestos:

Recent Popular Manifestos



View all




TWITTER