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Launching Billion-Dollar Products: How Extreme Entrepreneurs Bring Successful Ideas to Market
Jan. 21, 2015 - By: John Sviokla & Mitch Cohen
“The qualities that make an idea great get watered down in the process of going live, and the idea developer is rarely involved ... Self-made billionaires, by contrast, view execution as a creative act that is inextricable from the idea itself.”

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