Manifesto Search Results

You are looking for "Jeanne Liedtka"
Ding Dong the Witch is Dead! The Fall of Homo Economicus and the Rise of Design Thinking
Sept. 20, 2017 - By: Jeanne Liedtka
“It is hard to think of a more flawed theory that has had as much of an impact on organizational life as that of the ‘rational man’ of neoclassical economics: an unfeeling automaton, driven by analytic assessments of economic utility and the pursuit of self-interest.”
Calling All Corporate Couch Potatoes:
Put Down the Doritos and Get Moving! Or, How Managers Can Succeed in Uncertain Times

April 9, 2009 - By: Jeanne Liedtka
"I am convinced that a good many of the 'survival strategies' that organizations are adopting are just wrong. Tragically wrong. For more than three years, my colleagues and I have been studying a set of managers who successfully grew their businesses in the fac ...

Search manifestos:

Recent Popular Manifestos



View all




TWITTER