Issue 43

Feb. 7, 2008 - By: Corinne Miller
43 “What’s your favorite question? Over the years we’ve found that the most popular answers to this question are 'why,' 'how,' and 'why not' in that order. A trend we’ve also observed is that those who ask 'why' are typically more holistic or whole-brained thinkers, those who ask 'how' are typically more box thinkers, and those who ask 'why not' are typically the cha ...

Let’s Make a Deal: Deal Making Process Improvement Principles
Feb. 6, 2008 - By: Noric Dilanchian
43 "Doing business in almost every field involves deal making. The challenge is that negotiating good deals and drafting effective contracts are non-trivial tasks due to legal, technological and business complexities. A further layer of complexity is added by variations in game play, psychology, and ethics. In this conte ...

100 Ways to Help You Succeed/Make Money: Part II
Feb. 6, 2008 - By: Tom Peters
43 We published the beginning to a very empowering list three years ago—Tom Peters’ 100 Ways to Help You Succeed/Make Money. That list was finished recently, and we now update it here with success tips #51-100 (&1). ...

Indexing a Career: A Career Path in Pictures
Feb. 6, 2008 - By: Jessica Hagy
43 Jessica Hagy has a unique and irreverent sense of humor, and has the ability to capture complex realities in a 3” by 5” frame. Here she has organized a series of twenty index cards she has created throughout the years, plotting the trajectory of an imagined, but possibly recognizable, career path. ...

Issue 42

Free Your Ass and Your Mind Will Follow: Embodied Leadership
Jan. 16, 2008 - By: Jamie Wheal
42 “Somewhere between Ancient Athens and today's Aeron, we’ve lost the plot and come to believe that all of Reason and Innovation resides inside our skulls. Organizational leaders require more than coaching "from the neck up" to compete in today's information age. We need to develop our physical, cognitive and relational capaci ...

Ideaicide: How To Avoid It And Get What You Want
Jan. 16, 2008 - By: Alan Parr & Karen Ansbaugh
42 “Ideaicide is deadly. People come up with lots of new ideas everyday, but nothing happens….The problem is not usually the ideas themselves….Corporate forces act to eliminate risk and make an idea conform to the company's existing business model, not to the needs of the marketplace. The edginess of the idea is gone, repl ...

A 'Where's Waldo' Approach to Problem-solving
Jan. 16, 2008 - By: Adelino de Almeida
42 “We’ve all encountered bad solutions that come from bad problem-solving; heck, we’ve even encountered good solutions that were somehow generated from bad problem-solving…..All you need to become a proficient problem-solver is a basic understanding of the concept behind the Where’s Waldo books: unbeknownst to most, these books ...

Humanize It: Bring five-star sparkle to your customer interactions and watch your business flourish.
Jan. 16, 2008 - By: Micah Solomon and Leonardo Inghilleri
42 "The best thing you can do for your business is not about new technology, brute force, or first-mover advantage. It's something simpler. And more dependable. Humanize each customer interaction, in order to turn your product or service into much more than a commodi ...

The Future is Here and It Is Bright: What Are We Waiting For?
Jan. 16, 2008 - By: Gary Hirshberg
42 “We need more than simple awareness to break our generations-old, fossil-fuel-induced stupor. We have known what we should do, but we clearly have not done it. And the situation has deteriorated because of our lack of action. After more than three decades spent working in the environmental movement, I am convinced that eco ...

Marketing Mismatch: When New Won't Work With Old (Riffs on Meatball Sundae)
Jan. 16, 2008 - By: Seth Godin
42 “People treat the New Marketing like a kid with a twenty-dollar bill at an ice cream parlor. They keep wanting to add more stuff—more candy bits and sprinkles and cream and cherries. The dream is simple: "If we can just add enough of [today's hot topping], everything will take care of itself." Most of the time, ...

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