Issue 29

No Need to Fear: How Global Outsourcing Equals Opportunity
Dec. 5, 2006 - By: Steve Hamm
29 Here, Steve Hamm asserts that outsourcing need not result in the vilification of foreign workers and the American companies who choose to find cost solutions overseas. Instead, he believes it offers opportunity to those who choose to look for it. ...


Co-Creation Rules!
Dec. 4, 2006 - By: James Cherkoff & Johnnie Moore
29 Cherkoff and Moore present inspiring examples of open source marketing that prove engagement trumps control in maximizing customer experience and making meaning. It may be a platitude to say that two heads are better than one, but this manifesto features collaboration in a whole new light—between company and consumer. ...


Purpose: How to Define It and Make It Work for You and Your Company
Dec. 4, 2006 - By: Nikos Mourkogiannis
29 Just read the first page of this manifesto, and you’ll understand exactly what it is to have purpose. Read the subsequent pages and you’ll find just how to develop your own sense of purpose through discovery, excellence, altruism and heroism. ...


Women Bloggers: Changing Their Worlds, Changing the World
Dec. 4, 2006 - By: Elisa Camahort
29 Women are the power consumers and connectors of the Internet, and yet, their influence has mostly been invisible to the mainstream media and industry pundits. The BlogHer web community was created to offer a centralized location for women bloggers, creating one voice out of many whispers. ...



Issue 28

The Capitalist Manifesto: Managing the Rise of Citizen Investors
Nov. 7, 2006 - By: Stephen Davis, Jon Lukomnik, David Pitt-Watson
28 The citizen investor is you. Me. Uncle Joe. With our investment comes the power to demand better of the corporations we invest in. This revolution in corporate ownership demands a revolution in corporate management, and this manifesto shows how to get it done. ...


The Seven Principles of Privacy: Protect Your Customers’ Privacy Ethically, Not Legally
Nov. 7, 2006 - By: David Holtzman
28 Technology is endangering our privacy. Every company that we do business with holds a representation of ourselves somewhere in their data stores. Because laws make poor privacy guidelines, David Holtzman presents seven ethical ways for companies to handle our information. ...


Declaration of Independents: Fighting against the Colonization of Our Local Communities by Big-Box Retailers.
Nov. 7, 2006 - By: Stacy Mitchell
28 Wal-Mart. Home Depot. Walgreens. The proof of corporate retail expansion is evident at almost every freeway exit ramp. But at what cost? A blighted landscape. A lack of diversity. The demise of community. An environmental crisis. Stacy Mitchell’s manifesto arms us for the fig ...


Beyond Snobbery: Grammar Need Not Be Cruel to Be Cool
Nov. 7, 2006 - By: June Casagrande
28 Here, June Casagrande (so not your ninth grade English teacher) will reassure you that it’s okay not to care about grammar. Just what you wanted to hear! But with humor and enthusiasm, she will show you how grammar can be fun and worth a little bit of your time. So, uncover your eyes and learn her lesson. This won’t hurt a bit ...


Accountability: Effective Managers Go First
Nov. 7, 2006 - By: David Maister
28 How far are you willing to go to facilitate change in your organization? Management expert, David Maister, says you’ve got to be willing to go first. And he means all the way, even to the point of resigning if your change efforts fail. Instead of saying “Charge!” to the troops, say “Follow me!”. ...


Slow Leadership: Creating Civilized Organizations
Nov. 7, 2006 - By: Adrian Savage
28 Adrian Savage proposes a return to civilization and humanity in organizations. Does this sound something like your day at the office? You are driving on a rain-soaked freeway. The other cars are speeding past you. You speed up to stay in the flow, but your knuckles are white as you grip the wheel. Familiar? Here's how to find the next ex ...




Search manifestos:
« Using the Issue Browser
Scroll with arrow keys, mousewheel or click on a thumbnail to preview each manifesto in this issue.

Recent Popular Manifestos



View all




TWITTER