Issue 114

A Brand-Builder’s Guide to the Universe: 17 Ways to Build a Great Brand Today
Feb. 19, 2014 - By: Denise Lee Yohn
114 “Companies with great brands conceive of their brands as complete strategic platforms. They identify the key values and attributes that define their brands and then use them to fuel, align, and guide everything they do.”


The Calorie Myth Manifesto: How We Can Eat More And Exercise Less—Smarter
Feb. 19, 2014 - By: Jonathan Bailor
114 “Over the past few decades, we've been trying harder and harder to be healthy and fit. The result: We got heavy and sick. What's going on here? When did healthy and fit start making us heavy and sick?”


The Thought Leader Manifesto: Strategies for Building & Leveraging Your Influence
Feb. 19, 2014 - By: Denise Brosseau
114 “Whether you’re an executive, entrepreneur, or a non-profit leader, your success is often dependent upon your ability to engage and enroll influencers to get on board with your ideas.”


Don’t Block Up the Hall: Bob Dylan’s Advice on Climate Change?
Feb. 19, 2014 - By: Leidy Klotz
114 “In perhaps his most influential civil rights era song, Bob Dylan asked senators and congressmen to “please heed the call.” ... But Dylan went on to warn these leaders: ‘Don’t stand in the doorway, don’t block up the hall.’ His sage advice to allow other contributions is now as relevant as ever.”



Issue 113

How to Build Meaning, Impact, and Opportunity with Your Body of Work
Jan. 29, 2014 - By: Pamela Slim
113 “The new world of work requires a new lens and skill set to ensure career success. You must create your own body of work as you operate in different organizational systems and structures.”


Trust Trends 2014: An Executive Brief on How to Gain the Ultimate Competitive Advantage from Key Opportunities Embedded in the Year’s Trends
Jan. 29, 2014 - By: David Horsager & Reid Velo
113 “Stories of distrust are overflowing from the news. Worse yet, leaders are leaving our world vulnerable. The trust crisis appears to be an inescapable cycle, but we believe there is hope.”


Leading from Above the Line
Jan. 29, 2014 - By: Steve Satterwhite
113 “In the wake of the great recession, in businesses and organizations around the world, we have a crisis on our hands. But it’s not the crisis we all think it is and talk about. It’s worse. … We don’t have an Employee Engagement crisis. We have a Leadership Engagement crisis.”


The DO! Manifesto: The Pursuit of Xceptional Execution
Jan. 29, 2014 - By: Kevin Kelly
113 “What if I told you many successful entrepreneurs didn’t start with a compelling vision or indeed a workable business plan? Guess what: That’s true. ... Xceptional execution is about taking a relatively simple idea from brainstorm to breakout hit.”


Inspiration Made Simple
Jan. 29, 2014 - By: Baldev Seekri
113 “Inspiration is the most used and abused word in our daily existence. Whether it is business, politics, sports, or any other endeavor of life, inspiration is considered to be the panacea or silver bullet which can transform personal lives and propel organizations to unbelievable heights."


Grow Up and Lead: A Manifesto
Jan. 29, 2014 - By: Lisa Rosendahl
113 “Let’s get a few things straight right from the start: Leadership is not about coming to work on time, dressing professionally or having a firm handshake. ... The moment you think, 'I’ve got this' is the very same moment you’ve lost it. Leadership is one of the hardest things you will ever do. And make no mistake about this… you are on your own.”




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