Issue 120

Harvesting the Low-Hanging Fruit: The Easy Road to Higher Earnings
Aug. 20, 2014 - By: Jeremy Eden & Terri Long
120 “The blinding rate of innovation over the past few decades has turned yesterday’s ‘impossible’ into today’s ‘of course.’ But one area has experienced a near complete lack of innovation over that same time period: the ways executives manage ... ”


Improvise Your Way to Success
Aug. 20, 2014 - By: Steve Yastrow
120 “The bottom line is that no one wants to be assaulted by one-way communication (a sales pitch). Rather, customers need to be invited into two-way conversations where we can be heard and understood.”


Sell Yourself First
Aug. 20, 2014 - By: Tom Hopkins & Ben Katt
120 “People buy you first! It doesn’t matter if you’re meeting people for the first time in a social or business situation, you won’t get far unless you sell yourself first.”



Issue 119

The Most Important Company In the World: Intel, Moore’s Law, and the Heartbeat of Civilization
July 23, 2014 - By: Michael S. Malone
119 “We now live differently, learn differently, communicate differently, an ultimately, think differently. … We have internalized Moore’s Law. Its beat is now our heartbeat; its pace of change is now the heartbeat of civilization.”


The Road (to Reinvention) Is Calling
July 23, 2014 - By: Josh Linkner
119 “Companies, communities, and individuals fall for many reasons, but one of the most common—and easily avoidable—is the failure to reinvent. Those who feel the most secure in the status quo are in fact the most vulnerable. ... The disruption of ongoing innovation eventually topples any organization that fails to keep moving—to reinvent.”


The Four Faces of Change: A Tool for Change Readiness
July 23, 2014 - By: Kevin Allen
119 “I don’t believe much in change ‘management.’ That suggests we have the power to change forces much greater that we are. I do very much believe in change readiness—preparing yourself and your team for the opportunities that change affords.”


The Digital Marketer’s Manifesto
July 23, 2014 - By: Lisa Leslie Henderson & Larry Weber
119 “To succeed in a customer-centric world, we must truly see our customers. Not stalk them, but understand them. ... Indeed, the ability to see—to know where to look, to decode meaning from a glut of information and interactions, and reflect that understanding in our customer experience—is today’s primary source of competitive advantage.”


Gravy Train or Train Wreck? Which Leadership Train Are You On?
July 23, 2014 - By: Kirk Dando
119 “All leaders are conductors, steering their corporate ‘trains’ onward, upward and ever forward with knowledge, experience, confidence and enthusiasm—and, above all else, passion and a sure and steady hand. So ... exactly what kind of train are you running here?”


The Caring Mandate
July 23, 2014 - By: Carol Sanford
119 “It is very common to hear sales and marketing leaders talk about ‘relationship.’ ... We have to go toward something deeper and more at the core of relationship. I call it the Essence-to-Essence connection. Something in us connects with something outside of us, at a core level, and meaningful magic happens.”



Issue 118

Repairing the Hole in the Boat: How the Poor Can Save Capitalism
June 11, 2014 - By: John Hope Bryant
118 “What if there was a way to use the power of free market enterprise to lift every American and indeed every human being on the planet to a level of dignity, inclusion, fulfillment, engagement, economic security and stability? Wouldn’t that be a truly noble cause?”




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