Issue 137

Consumer Engagement: Holy Grail or Fool’s Gold?
Jan. 27, 2016 - By: Bob Nease
137 “Before diving into a serious consumer engagement effort, every leader should be aware of three facts: 1. Engagement is an unnatural act. 2. Engagement is a means, not an end. 3. Behavior trumps engagement. Understanding these three truths helps focus our attention on what really matters.”


It’s Time To Drive “Customer Obsession” From The Top
Jan. 27, 2016 - By: Joseph Michelli
137 “Just as all roads lead to Rome, all strategies must lead to the delighted customer, and the fewer twists and turns along the way, the better. That’s the directive handed down by the gods of globalization and cyberspace, who’ve decreed that customers can jump from one company to another on a whim.”


The Art of Supportive Confrontation: An Essential Element in Creative Conflict
Jan. 27, 2016 - By: Flip Brown
137 “Even when issues do not create the appearance of conflict, there are many times when we fail to take the initiative to have the conversations we truly want or need to have because of our fear—which may conscious or subconscious—of creating unpleasant reactions in the other. So what’s a worker to do?”


Bridge the Generational Divide and Build Sustainable Innovation
Jan. 27, 2016 - By: Robert F. Brands
137 “The U.S. business community is facing a war of intelligence attrition. Fortune 500s will see countless experienced knowledge workers walk out the door over the next two decades. … For even those companies that thrive on innovation, the numbers are daunting—and demand action.”


3 Strategies to Persuade Any Audience
Jan. 27, 2016 - By: Kenny Nguyen, Gus Murillo, Robert Killeen, Luke Jones
137 “While it takes skill and practice to be a great persuasive speaker, anyone can do it. It’s all about understanding your role as a speaker, knowing the audience you’re talking to, and appealing to your audience’s hearts and minds.”


Showing Up: 32 Ways
Jan. 27, 2016 - By: Anese Cavanaugh
137 “It does not matter if you are a student, a doctor, a CEO, a mom, a dad, a kid, a janitor, a florist, a designer, or a fighter pilot; you have super powers and they’re yours for the taking to use and conquer the world with. You get this life, this company, this adventure, this family, this culture, to show up for. Show up well.”



Issue 136

A New Mirror
Dec. 17, 2015 - By: Shlomo Benartzi
136 “In the 21st century, human nature has discovered a new mirror. Thanks to the rise of smartphones and wearables, we can now monitor our body and behavior in exquisite detail … Unfortunately, it’s not clear that this new feedback is helping us make better decisions. These new digital mirrors are certainly cool. I want to make them useful.”


The Five Fatal Mistakes of Startups
Dec. 17, 2015 - By: Henry Kressel & Norman Winarsky
136 “It’s natural to expect that many young companies fail, but what’s remarkable is that in an overwhelming number of times, they fail from avoidable mistakes. … This is a manifesto about the company killers that every CEO needs to avoid.”


This Is an Emotional Pitch
Dec. 17, 2015 - By: Michael Parker
136 “Delivering a pitch, whether from a platform or across a boardroom table or over coffee at Starbucks, you are on stage. You need to tap into the actor in you. Connecting emotionally with a large group or a single interviewer in conversation, calls for a performance that reaches out, bringing emotional resonance to the words.”


Into the Light of New Leadership: Family Business Leadership and Building a Path for Succession
Dec. 17, 2015 - By: Andrew Keyt
136 “The challenge for the family business successor is answering two questions: What needs to change in order for our family and business to survive and grow, and what do we need to hold onto that is the foundation of our culture and our success.”




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