HOW TO FAME: STAND OUT/GET AHEAD/THAT SIMPLE
By Richard Laermer

Published May 5, 2010 4:01 p.m. - "The point here is not to be famous. Being famous is a job best left to those who care about little else. This is about being an authority and using your fame to achieve greatness. It’s about getting what you want and what you deserve. And getting it right now.”
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Living in a Bubble: How Speculative Mania in Home Mortgages Underwrote the Great Recession
By Roger Lowenstein

Published May 5, 2010 4:00 p.m. - "With credit cheap, Americans flocked to refinance their homes and to bid up the prices of new ones. This much was predictable. But the mortgage boom of the early 2000s was unlike others."
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Renting the Dream: Housing in America After the Great Reset
By Richard Florida

Published May 5, 2010 4:00 p.m. - "We’ve been here before. Not just now, but at two other critical times in the last 150 years—in the 1870s and the 1930s—the economy caved in and depressions ensued. Both times, however, we emerged from those dark times healthier and wealthier than before. And it can happen again.”
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The Power of Passionate Creatives
By John Hagel III, John Seely Brown and Lang Davison

Published May 5, 2010 4:00 p.m. - "But all too often those who are passionate about their work are frustrated with their employers and bosses. They are not satisfied. Far from it. They want to do more, but they feel held back. This manifesto is for them—the 'passionate creatives' of the world. Together passionate creatives have more power than they realize."
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Being Open Without Giving Away the Store: The Secret Is a Sandbox Covenant
By Charlene Li

Published May 5, 2010 4:00 p.m. - "With an open strategy, decision shifts from if you should be open—because social technology demands a certain amount of openness—to how open you need to be to accomplish your overall strategic goals. In today’s world, organizations and their leaders must be open or suffer the consequences...”
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Interested in the Quickest Route to New Profits and Growth? Focus on Your Pricing
By Rafi Mohammed

Published May 5, 2010 4:00 p.m. - “Companies work to bring a product to market by investing significant effort and money in research and development, distribution, and marketing strategies. But when it comes to setting a price - how businesses get compensated for their hard work and financial risk - most companies drop the ball.”
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