Issue 101 - Published Jan. 16, 2013
Leapfrogging to BreakthroughsBy Soren Kaplan
Published Jan. 16, 2013 11:00 a.m. - “Surprise is the enemy. Or, is it? Could we be overlooking—even resisting—one of the most essential catalysts of personal and business breakthroughs? Could we be ignoring the most fundamental tool that anyone can use to create disruptive innovation and change?”
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Overemphasis on Profit Erodes Your Bottom Line Why Purpose-Driven Salespeople Wildly Outperform Their Quota-Driven CounterpartsBy Lisa Earle McLeod
Published Jan. 16, 2013 11:00 a.m. - “Most people believe that money is the primary motivator for top salespeople and that doing good by the world runs a distant second. That belief is wrong.”
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Service Failure: Do You Really Care About Your Customer?By Jeff Toister
Published Jan. 16, 2013 11:00 a.m. - “Executives may claim to care about their customers, but their actions frequently suggest just the opposite. ... I know what you are thinking. You’re different. ... Still, do you really care about customer service?”
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You—According to Them: Accelerating Career Success By Understanding—and Boosting—Your ReputationBy Sara Canaday
Published Jan. 16, 2013 11:00 a.m. - “‘Reputation’ is not a line item we can find on a corporate income statement. But honestly, it should be. Instead it’s lurking in there, living pervasively below the surface of the carefully calculated revenues and expenses.”
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Forget Today: Start at the EndBy Dave Lavinsky
Published Jan. 16, 2013 11:00 a.m. - “In business, as in everything else, you need to have a clear vision of where you want to go. Then, and only then, can you create a plan to follow to get you there. The key is to “start at the end.” Figure out where you want to go. And then you can reverse engineer the path to get there.”
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Why It Pays to Be Likeable By Dave Kerpen
Published Jan. 16, 2013 11:00 a.m. - “The speed and ease with which information travels—the good, the bad and the ugly—is faster than ever before, and only accelerating. Today, the brands that succeed aren’t the ones that spend the most money on disruptive advertising—they’re the ones that spend the most money on creating valuable, meaningful products and customer service.”
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