About Lior Arussy | One of the world’s authorities on customer experience, customer centricity and transformation, Lior Arussy delivers results. His strategic framework converts organizations from product to customer-centricity.

www.strativity.com

Manifestos by this author
The New Leadership Paradigm—Everyone, Every time, No Exception!
May 13, 2015 - By: Lior Arussy
“Organizations and leaders are facing today the convergence of three mega trends that are reshaping their value proposition, their customer relationships, and their talent engagement. … And, by and large, most leaders are neither ready nor equipped to address these changes.”
The Evolution of Customer Experience: From Consistency to Purpose
March 22, 2017 - By: Lior Arussy
“Customer Experience Design has gone through an evolution. To create true customer relevance, companies must raise their aim when designing their experience. Customer experience has a new higher bar: purpose.”
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