About Brian Solis | Brian Solis is a principal analyst at Altimeter Group. He is also an award-winning author, prominent blogger, and keynote speaker. Solis has studied and influenced the effects of social media and disruptive technology on business, marketing, entertainment, and culture. Brian works with enterprise organizations to research market trends, disruptive technology, and emerging business opportunities. He also works with executive management and social media leadership to develop new strategies and align teams around initiatives that enable business objectives and priorities. Over the years, Brian has also led new media business and marketing efforts for Web 2.0 startups and celebrities.

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Manifestos by this author
Leading Transformation and Captivating Communities
Dec. 7, 2011 - By: Brian Solis
“At the center of any revolution is the burning desire to bring about change. But it always comes down to people, shared experiences, and a common ambition. And it is people who need one another for leadership, support, and inspiration. What’s missing from the equation is your vision and leadership.”
Innovation Begins Here: How to Become the Hero in the Hero’s Journey
March 13, 2013 - By: Brian Solis
“Each of you has his or her own path to follow, and what you do next is yours and only yours to define. While that may sound either trite, abstract, or both, the future does in fact begin with you and will be defined by you.”
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